Playbook

A practical framework for shipping trustworthy AI products.

AI Playbook

How I Build AI Products

A practical five-step framework I use to ship AI features that are reliable, explainable, and actually useful.

1. Problem framing

Start with a concrete user decision to improve, not a model-first idea. Define what success looks like in behavior and business terms.

2. Evals first

Build evaluation sets early: happy-path, edge-cases, and failure examples. Track quality before adding UX polish.

3. UX constraints

Design interaction boundaries: confidence signaling, fallback paths, and transparent state so users understand what the system is doing.

4. Safety and guardrails

Add policy checks, tool permission boundaries, and auditable traces. High-trust products need observable and controllable AI behavior.

5. Iterate with telemetry

Ship with instrumentation, review real sessions, and improve prompts/tools/evals in loops. Learning velocity is the moat.